Cowboys’ personal branded media criticizes staff after loss to 49ers

The Dallas Cowboys in-house media pulled no punches in the best way that it lined Sunday’s 19-12 playoff loss to the San Francisco 49ers.

Their articles don’t put sugar on the Cowboy’s performances. These articles are supposed to inform readers, not merely give the Cowboys a spherical of applause at each flip. The social media staff sends out the tales, together with a remark to entice folks to learn. These tweets, reduce straight to the purpose, and typically harshly.

The tweet that has gone most viral is the one about Dak Prescott. It mentions Prescott’s two interceptions and likewise that the Cowboys had “probabilities to win in the event that they didn’t once more generate self-inflicted wounds.”

That wasn’t the one tweet from the account that was lower than complimentary of the staff’s efficiency. There was one about Trevon Diggs’ dropped interception and one other about how this 2022 Cowboys’ season may have been particular, “however as a substitute ended up being something however.”

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Most team social media accounts went out of their way to give their teams a pat on the back once the season ended following a loss in a one-and-done postseason tournament. The Bills sent out a damaged coronary heart emoji over a picture of the ultimate rating of their Sunday loss to the Cincinnati Bengals. The remainder of their content material for the day was a press convention video and a brief video of Josh Allen high-fiving followers on the best way out of the stadium. Jerry Jones’ staff although — that will not be how they function.

Every thing Dallas does is completely different

The Cowboys deal with their web site and social media as their personal information group in regards to the staff. It’s why when the Cowboys misplaced within the playoffs to the Los Angeles Rams in 2019, a tweet was despatched out about video games being gained and misplaced within the trenches, and that’s the place the Cowboys misplaced that sport. After final yr’s playoff loss to the 49ers: “Penalties and unforced errors doom the #DallasCowboys.”

It’s an fascinating option to strategy the hours after your gamers undergo a crushing defeat that resulted of their season ending, when impartial sports activities journalists are ready to dissect every part that they did unsuitable piece by piece. However, possibly that’s simply one more reason why Jerry’s franchise is probably the most invaluable on the earth. His in-house media could not spend any time on that image of him as a pupil at North Little Rock Excessive Faculty when Black college students had been being prevented from integrating it, however they may inform it like it’s in regards to the on-field product.

That is simply one other one among many ways in which the Cowboys function in a different way than the remainder of sports activities. The outcome is some huge cash however as soon as once more, no {hardware}.